Privacy Policy
Effective September 9, 2026
Who we are
This Privacy Policy explains how Everlast Assisted Living (“we,” “us,” or “our”), located at 30045 Audelo St, Lake Elsinore, CA 92530, collects, uses, and protects information when you visit everlastassisted.com (the “Site”).
Information we collect
Information you provide to us. When you submit a contact form or a “Get Care Information” request on the Site, we collect the information you enter — typically your name, phone number, email address, and any message or care-type details you provide.
Information collected automatically. Like most websites, we use Google Analytics to understand how visitors use the Site. Google Analytics automatically collects information such as your approximate location, device and browser type, pages visited, and how you arrived at the Site, using cookies and similar technologies. We do not control what Google does with this data beyond our own reporting; see Google’s Privacy Policy for details.
How we use your information
- To respond to your inquiry and follow up about care availability, pricing, and tours
- To operate, maintain, and improve the Site based on how it’s actually used
- To comply with legal obligations, such as licensing and recordkeeping requirements
We do not use the information you submit through our forms for advertising or marketing purposes, and we do not sell your personal information.
How your information is shared
We share information only with the service providers that help us run the Site:
- Netlify — our hosting provider, which processes and stores contact and lead form submissions on our behalf.
- Google Analytics — for website usage analytics, as described above.
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.
Cookies
The Site uses cookies set by Google Analytics to distinguish visitors and measure usage. You can control or delete cookies through your browser settings; blocking cookies may affect how analytics (but not the Site itself) functions. We do not currently use cookies for advertising or cross-site tracking.
Data retention
We retain contact and lead form submissions for as long as reasonably necessary to respond to your inquiry and maintain business records, and delete or anonymize them when no longer needed unless we’re required to keep them longer by law.
Your privacy rights
California residents. Under the California Consumer Privacy Act (CCPA/CPRA), California residents have the right to know what personal information we collect, request deletion or correction of that information, and opt out of the “sale” or “sharing” of personal information. We do not sell or share personal information as those terms are defined by the CCPA. You can exercise these rights by contacting us using the information below, and we will not discriminate against you for doing so.
All visitors. You may ask us at any time what information we hold about you and request that we correct or delete it, subject to our legitimate business and legal recordkeeping needs.
Children's privacy
The Site is intended for adults seeking care information for themselves or a loved one. We do not knowingly collect personal information from children under 13.
Security
We use reasonable administrative and technical safeguards to protect the information you share with us. No method of transmission or storage over the internet is completely secure, so we cannot guarantee absolute security.
Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
Contact us
If you have questions about this Privacy Policy or want to exercise your privacy rights, contact us:
Everlast Assisted Living
30045 Audelo St, Lake Elsinore, CA 92530
Phone: (951) 579-1120
Email: sophie@everlastassistedliving.com